Chloe Buntin Building Better B2B Growth Systems.
B2B Growth • Commercial Strategy • Market Positioning
Chloe Buntin is a commercial leader, Chief Executive Officer and co-founder of Boderia, focused on how B2B organisations create clearer market positioning, stronger growth strategies, and more connected commercial systems.
Commercial growth built around insight, positioning, and connected execution.
Chloe Buntin is the co-founder and Chief Executive Officer of Boderia, where she works across commercial strategy, B2B growth, market positioning, customer insight, and revenue execution.
Her work focuses on how B2B and high-consideration organisations create stronger market relevance, clearer commercial direction, and more connected growth systems; bringing strategy, positioning, marketing, sales, and customer experience into closer alignment.
Chloe writes about B2B growth, commercial strategy, market positioning, customer behaviour, revenue systems, leadership, and the practical decisions required to build more focused, scalable, and accountable organisations.
Commercial thinking from Chloe.
Explore Chloe’s thinking on B2B growth, commercial strategy, market positioning, customer insight, and the systems behind more connected and accountable growth.